Welcome to the Koozai Digital Advertising and marketing Clinic! We’re excited to have you ever be part of us for a day filled with actionable suggestions, skilled insights, and hands-on methods to enhance your digital advertising. This occasion is your alternative to get some actual, bespoke recommendation so now’s the time to start out contemplating what you would possibly need to ask or the areas of the enterprise the place you suppose you want some assist.
This weblog serves as your go-to information for accessing the assets and instruments you’ll want throughout the occasion. Bookmark this web page so you’ve gotten all the pieces at your fingertips!
Occasion Particulars
- Date: twenty fifth February 2025
- Time: 10 AM – 3 PM
- Location: Fareham Innovation Centre, Meteor Approach, Lee on the Solent, PO13 9FU
Agenda:
- Tea & Espresso/Networking: 10:00 AM – 10:15 AM
- Workshop begins: 10:15 AM – 10:30AM
- Paid Media Workshop: 10:35 AM – 11:35 AM
- Website positioning & Content material Technique: 11:45 AM – 12:45 PM
- Lunch Break: 12:45 PM – 1:15 PM
- PR & Backlinking Methods: 1:15 PM – 2:15 PM
- Open Clinic (Q&A): 2:15 PM – 3:00 PM
Key Instruments & Assets
To profit from your day, you’ll want entry to the next instruments and platforms. If you happen to don’t have already got accounts for a few of these, we suggest setting them up prematurely. None of those are troublesome to do and for those who can’t do it beforehand, one of many staff might help you on the day. So don’t fear.
For Website positioning and Content material Creation
- Google Account: Important for accessing Google Sheets and logging into instruments like QuestionDB and ChatGPT.
- QuestionDB.io: Use this free device to find the questions your viewers is asking on-line.
- ChatGPT: Use AI to brainstorm content material concepts, refine weblog drafts, and even craft press releases.
Templates to Obtain:
For Paid Promoting
For PR & Area Evaluation
What to Anticipate
Website positioning & Content material Creation
Learn to determine and optimise high-value key phrases, create Website positioning-friendly content material, and even seem in Google’s AI overview. Whether or not you’re tackling search intent or crafting participating blogs, this session will information you in producing visitors that converts.
Paid Promoting
Get insights into focusing on the appropriate viewers and creating high-performing advertisements. You’ll depart this session with your personal advert mockups and actionable suggestions for scaling your campaigns.
PR & Backlinks
Perceive how backlinks impression Website positioning, learn the way to analyse your rivals’ backlinks, and be taught insider suggestions for pitching your story to journalists successfully.
Learn how to Put together
- Guarantee you’ve gotten entry to all of the instruments talked about above earlier than the occasion.
- Carry a laptop computer and your Google login particulars to make full use of the instruments.
We sit up for seeing you on the Koozai Digital Advertising and marketing Clinic! When you’ve got any questions earlier than the occasion, be happy to get in contact.