Fernando Treviño Elizondo, Deputy Basic Supervisor of Know-how at Banorte Monetary Group
With a dynamic profession spanning over 20 years within the IT monetary sector, Fernando Treviño Elizondo serves because the Chief Info Officer at Grupo Financiero Banorte. Identified for his experience in Techniques Improvement, Cyber Safety, and Knowledge Evaluation, Fernando is keen about harnessing know-how to rework monetary providers.
A proud alumnus of the Autonomous College of Nuevo León (UANL), he earned each his Techniques Engineering diploma and a grasp’s diploma from this esteemed establishment. Dedicated to innovation and excellence, Fernando is devoted to leveraging data-driven insights to boost buyer experiences and drive organizational success.
In most up-to-date occasions and publications, it’s necessary to handle the impression of Synthetic Intelligence (AI) as a result of it’s the pattern for the current and future in a number of actions throughout the commercial and repair sectors. Within the monetary business, the lively use of AI is not any exception. AI encompasses features that “contact” prospects in several processes, reminiscent of inquiries about services, transactions, and financial operations. It enhances self-service processes like acquiring a payroll credit score, buying a brand new bank card, or opening an account, even involving the usage of an avatar with which prospects can work together to handle any of those wants.
For a monetary establishment, info (knowledge) is essentially the most priceless asset, and we should guarantee its integrity always.
Furthermore, AI can be utilized in inner features of economic operations, together with automated validation of paperwork and signatures, focused and enriched entry to data databases, advertising and marketing campaigns, contact middle customer support, and course of simplification, amongst others.
An AI system is barely as environment friendly as the data base with which it’s offered. Info administration is a differentiating component in most service corporations and a strategic ally for all organizations. Not way back, storing, processing, and analyzing massive volumes of data was a “privilege” of some, however immediately, with entry to knowledge processing providers, instruments, and cloud computing, its use has been democratized, eliminating most talent and financial obstacles.
The Info Know-how (IT) division is accountable for defining the imaginative and prescient and technique for the informational way forward for any establishment. It should create the technological architectures and implementations that type the inspiration of the informational ecosystem, which ought to assist enterprise methods and be complemented by technological tendencies that permit the addition of {hardware} and/or software program that may be seamlessly built-in and scaled. This infrastructure offers the aptitude to course of massive volumes of data, supported by specialised instruments for evaluation, making certain that the shopper stays on the middle of all selections.
For a monetary establishment, info (knowledge) is essentially the most priceless asset, and we should guarantee its integrity always. Subsequently, we depend on specialised areas of data safety and knowledge governance to ascertain mechanisms for controlling entry to and the usage of knowledge. When the data is ruled, there shall be guidelines for creation, modification, and validity, in addition to profiles and entry controls, making certain its environment friendly and proper use with established and well-known tips.
In IT, we should be sure that approved customers have the instruments crucial for knowledge analytics and modeling, based mostly totally on self-service. This strategy eliminates dependence on technical areas whereas concurrently simplifying knowledge consumption.
At Banorte, the outcomes of getting an efficient and environment friendly knowledge ecosystem are evident in our enhanced understanding of our purchasers. This information permits us to supply personalised, distinctive, and differentiated services, anticipating their wants. Our ecosystem is enriched by the outcomes of the analytical fashions our knowledge scientists regularly develop, enabling us to react on-line to conditions that purchasers demand or query. This responsiveness permits purchasers to understand the particular consideration we offer, which is our foremost curiosity: making certain that purchasers have a “WOW” expertise when interacting with our establishment.
