Right here’s what dad and mom ought to find out about Snapchat and why it’s best to take a while to make sure your kids can keep protected when utilizing the app
24 Sep 2024
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5 min. learn

Snapchat might solely be the 10th most popular social media platform on the planet, nevertheless it estimates month-to-month energetic customers at over 750 million. The platform is all the fad notably amongst kids and teenagers, and its options comparable to disappearing messages, tales and augmented actuality (AR) filters preserve youngsters coming again for extra. In actual fact, a lot of them have been copied by bigger rivals, with the latest addition being an AI chatbot dubbed “MyAI”.
But on the flip aspect of any dialogue about social media is on-line privateness and security. It pays to take a while to grasp the doable dangers, and familiarize your self with the various options within the app itself designed to reinforce the protection of extra weak customers.
Snapchat and information
Snapchat prides itself on privateness. In any case, the important thing differentiator for the app for a few years was that “snaps” – photographs or movies with captions – disappear as soon as the recipient has considered them (extra on this later).
Nonetheless, it’s additionally true that, as this report particulars, the app collects a range of personally identifiable information (PII), location and biometric information on customers and shares it with third events for analytics, product enchancment and advertising and marketing. Snapchat may additionally gather details about a person’s exercise on different providers that use its cookies to improve advertising.
There are additionally some considerations over the MyAI chatbot, as raised by UK data protection regulator the Data Commissioner’s Workplace (ICO). The app apparently makes use of the context of a person’s MyAI dialog over time, plus their age and basic location, with a view to serve focused advertisements.
What are the principle Snapchat dangers for teenagers?
Though disappearing messages on the one hand improve privateness by actually eradicating content material from the app, they will additionally create additional complications. For starters, involved dad and mom will discover it more durable to observe what their youngsters are as much as and what they’re sharing if messages disappear after being considered.
Why not get your kids to look at ‘Hey Pug‘ on Safer Kids Online? Hey Pug is an animated sequence by ESET that teaches youngsters about on-line safety and privateness in an interesting and entertaining means.
The psychology behind that function may additionally encourage extra reckless sharing of photos, giving youngsters a false sense of safety and making them imagine that their photos will vanish with out penalties. This might play into the fingers of cyberbullies and adults utilizing the app for nefarious functions. (Muddying the waters additional, some Snapchat staff reportedly had access to those snaps prior to now, and abused it to spy on customers.)
Listed here are another considerations dad and mom might have with Snapchat:
- Cyberbullying: It’s an issue on any social media website, simply as it’s in the true world. Sadly, lower than 1 / 4 (23%) of highschool victims of cyberbullying report the abuse to an grownup. And disappearing messages make it even much less probably that they’ll notify a mother or father or instructor.
- Inappropriate content material: In accordance with Snapchat, Tales and Highlight content material is moderated, however “some posts might include photos or captions that don’t explicitly violate our Group Pointers but include delicate or suggestive content material.” Particular person Snaps may additionally function photos or movies that you simply’d fairly your little one wasn’t uncovered to. The danger is maybe extra acute with the MyAI app which can not perceive what constitutes “inappropriate”.
- Grooming and sextortion: Sadly, there’ll all the time be a small minority on social media websites who should not there to work together with family and friends, however as a substitute to wish on extra weak members of society. Grownup strangers may theoretically ship Snaps or messages to kids, and the platform’s Snap Map function allows youngsters to share their location. A report from 2023 discovered that as a lot as 26 percent of grooming offences recorded by UK police occurred on Snapchat. The platform lately rolled out a variety of new features designed to assist shield kids on the location.
- Challenges and Snapstreaks: Children like to play and compete. And there are many alternatives to take action on Snapchat. When customers alternate Snaps for 2 consecutive days, the app will preserve observe of their “streak” and delete messages after 24 hours of inactivity. This might encourage addictive conduct or oversharing of non-public data. A 2023 study claims that high-frequency Snapchat use is linked to FOMO, nervousness and low vanity.
Staying protected on Snapchat
Youngsters don’t wish to be lectured to, particularly a couple of mother or father who might not even absolutely perceive the apps they’re utilizing. So get aware of Snapchat, and have an trustworthy dialog about your considerations. Set guidelines and limits for utilization, and who they need to and shouldn’t pal on the platform. With mutual belief hopefully comes an understanding that they’ll let you know in the event that they obtain a pal request from somebody they don’t know.
Listed here are another tricks to preserve your youngsters protected and glad when utilizing the app:
- Share best practice advice on how one can use social media in a means that doesn’t negatively affect psychological well being
- Guarantee they enroll with the right age, so the proper settings will probably be utilized by default
- Focus on what’s and what’s not OK to share on the app, together with private data and applicable content material
- Discover the protection options of Snapchat collectively. These embody:
- In-app warnings which alert teenagers once they obtain messages from people who find themselves not mutual mates or contacts
- Enhanced blocking to forestall cyber-bullying
- Ghost mode to cease others seeing your little one’s location
- Default chat features which forestall your little one messaging somebody on the platform until they’re mates
- Reporting different customers (press and maintain Snapchat ID, choose ‘Extra’ and ‘Report’)
- Numerous privateness settings to restrict who can see your little one’s profile and make contact with them
- Go to the platform’s Family Center to study a variety of instruments and assets that ought to offer you an summary of your little one’s exercise on Snapchat. The instruments can even allow you to report any considerations to the app’s Belief and Security workforce.
- Arrange a Snapchat account and hyperlink it to your little one’s to view who they’re mates with and have contacted prior to now week (though not the content material of messages).
Mother and father within the 2020s don’t have the posh of ignoring what their youngsters do on-line. Engagement is the easiest way to maintain them protected.