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Throughout this previous AWS re:Invent, Amazon CEO Andy Jassy shared valuable lessons learned from Amazon’s personal expertise creating practically 1,000 generative AI functions throughout the corporate. Drawing from this intensive scale of AI deployment, Jassy provided three key observations which have formed Amazon’s strategy to enterprise AI implementation.
First is that as you get to scale in generative AI functions, the price of compute actually issues. Individuals are very hungry for higher worth efficiency. The second is definitely fairly tough to construct a extremely good generative AI utility. The third is the variety of the fashions getting used once we gave our builders freedom to select what they need to do. It doesn’t shock us, as a result of we continue learning the identical lesson over and again and again, which is that there’s by no means going to be one instrument to rule the world.
As Andy emphasised, a broad and deep vary of fashions supplied by Amazon empowers prospects to decide on the exact capabilities that greatest serve their distinctive wants. By carefully monitoring each buyer wants and technological developments, AWS usually expands our curated number of fashions to incorporate promising new fashions alongside established {industry} favorites. This ongoing growth of high-performing and differentiated mannequin choices helps prospects keep on the forefront of AI innovation.
This leads us to Chinese language AI startup DeepSeek. DeepSeek launched DeepSeek-V3 on December 2024 and subsequently launched DeepSeek-R1, DeepSeek-R1-Zero with 671 billion parameters, and DeepSeek-R1-Distill fashions starting from 1.5–70 billion parameters on January 20, 2025. They added their vision-based Janus-Pro-7B mannequin on January 27, 2025. The fashions are publicly accessible and are reportedly 90-95% more affordable and cost-effective than comparable models. Per Deepseek, their mannequin stands out for its reasoning capabilities, achieved by way of revolutionary coaching strategies akin to reinforcement studying.
Right now, now you can deploy DeepSeek-R1 fashions in Amazon Bedrock and Amazon SageMaker AI. Amazon Bedrock is greatest for groups looking for to rapidly combine pre-trained basis fashions by way of APIs. Amazon SageMaker AI is right for organizations that need superior customization, coaching, and deployment, with entry to the underlying infrastructure. Moreover, you may also use AWS Trainium and AWS Inferentia to deploy DeepSeek-R1-Distill fashions cost-effectively by way of Amazon Elastic Compute Cloud (Amazon EC2) or Amazon SageMaker AI.
With AWS, you need to use DeepSeek-R1 fashions to construct, experiment, and responsibly scale your generative AI concepts by utilizing this highly effective, cost-efficient mannequin with minimal infrastructure funding. It’s also possible to confidently drive generative AI innovation by constructing on AWS companies which are uniquely designed for safety. We extremely suggest integrating your deployments of the DeepSeek-R1 fashions with Amazon Bedrock Guardrails so as to add a layer of safety on your generative AI functions, which can be utilized by each Amazon Bedrock and Amazon SageMaker AI prospects.
You may select the way to deploy DeepSeek-R1 fashions on AWS right this moment in a number of methods: 1/ Amazon Bedrock Market for the DeepSeek-R1 mannequin, 2/ Amazon SageMaker JumpStart for the DeepSeek-R1 mannequin, 3/ Amazon Bedrock Customized Mannequin Import for the DeepSeek-R1-Distill fashions, and 4/ Amazon EC2 Trn1 situations for the DeepSeek-R1-Distill fashions.
Let me stroll you thru the assorted paths for getting began with DeepSeek-R1 fashions on AWS. Whether or not you’re constructing your first AI utility or scaling current options, these strategies present versatile beginning factors primarily based in your staff’s experience and necessities.
1. The DeepSeek-R1 mannequin in Amazon Bedrock Market
Amazon Bedrock Market affords over 100 standard, rising, and specialised FMs alongside the present number of industry-leading fashions in Amazon Bedrock. You may simply uncover fashions in a single catalog, subscribe to the mannequin, after which deploy the mannequin on managed endpoints.
To entry the DeepSeek-R1 mannequin in Amazon Bedrock Market, go to the Amazon Bedrock console and choose Mannequin catalog underneath the Basis fashions part. You may rapidly discover DeepSeek by looking out or filtering by mannequin suppliers.
After trying out the mannequin element web page together with the mannequin’s capabilities, and implementation pointers, you possibly can straight deploy the mannequin by offering an endpoint identify, selecting the variety of situations, and choosing an occasion sort.
It’s also possible to configure superior choices that allow you to customise the safety and infrastructure settings for the DeepSeek-R1 mannequin together with VPC networking, service function permissions, and encryption settings. For manufacturing deployments, you must evaluation these settings to align along with your group’s safety and compliance necessities.
With Amazon Bedrock Guardrails, you possibly can independently consider consumer inputs and mannequin outputs. You may management the interplay between customers and DeepSeek-R1 along with your outlined set of insurance policies by filtering undesirable and dangerous content material in generative AI functions. The DeepSeek-R1 mannequin in Amazon Bedrock Market can solely be used with Bedrock’s ApplyGuardrail API to judge consumer inputs and mannequin responses for customized and third-party FMs accessible outdoors of Amazon Bedrock. To study extra, learn Implement model-independent security measures with Amazon Bedrock Guardrails.
Amazon Bedrock Guardrails can be built-in with different Bedrock instruments together with Amazon Bedrock Brokers and Amazon Bedrock Data Bases to construct safer and safer generative AI functions aligned with accountable AI insurance policies. To study extra, go to the AWS Accountable AI web page.
When utilizing DeepSeek-R1 mannequin with Bedrock’s InvokeModel
API and the Playground Console, please use DeepSeek’s chat template for optimum outcomes. For instance, <|start▁of▁sentence|><|Consumer|>content material for inference<|Assistant|>
.
Check with this step-by-step information on the way to deploy the DeepSeek-R1 mannequin in Amazon Bedrock Market. To study extra, go to Deploy fashions in Amazon Bedrock Market.
2. The DeepSeek-R1 mannequin in Amazon SageMaker JumpStart
Amazon SageMaker JumpStart is a machine studying (ML) hub with FMs, built-in algorithms, and prebuilt ML options you could deploy with only a few clicks. To deploy DeepSeek-R1 in SageMaker JumpStart, you possibly can uncover the DeepSeek-R1 mannequin in SageMaker Unified Studio, SageMaker Studio, SageMaker AI console, or programmatically by way of the SageMaker Python SDK.
Within the Amazon SageMaker AI console, open SageMaker Unified Studio or SageMaker Studio. In case of SageMaker Studio, select JumpStart and seek for “DeepSeek-R1
” within the All public fashions web page.
You may choose the mannequin and select deploy to create an endpoint with default settings. When the endpoint comes InService, you can also make inferences by sending requests to its endpoint.
You may derive mannequin efficiency and ML operations controls with Amazon SageMaker AI options akin to Amazon SageMaker Pipelines, Amazon SageMaker Debugger, or container logs. The mannequin is deployed in an AWS safe surroundings and underneath your digital personal cloud (VPC) controls, serving to to assist information safety.
As like Bedrock Marketpalce, you need to use the ApplyGuardrail
API within the SageMaker JumpStart to decouple safeguards on your generative AI functions from the DeepSeek-R1 mannequin. Now you can use guardrails with out invoking FMs, which opens the door to extra integration of standardized and totally examined enterprise safeguards to your utility movement whatever the fashions used.
Check with this step-by-step information on the way to deploy DeepSeek-R1 in Amazon SageMaker JumpStart. To study extra, go to Uncover SageMaker JumpStart fashions in SageMaker Unified Studio or Deploy SageMaker JumpStart fashions in SageMaker Studio.
3. DeepSeek-R1-Distill fashions utilizing Amazon Bedrock Customized Mannequin Import
Amazon Bedrock Customized Mannequin Import supplies the power to import and use your personalized fashions alongside current FMs by way of a single serverless, unified API with out the necessity to handle underlying infrastructure. With Amazon Bedrock Customized Mannequin Import, you possibly can import DeepSeek-R1-Distill Llama fashions starting from 1.5–70 billion parameters. As I highlighted in my weblog put up about Amazon Bedrock Mannequin Distillation, the distillation course of entails coaching smaller, extra environment friendly fashions to imitate the conduct and reasoning patterns of the bigger DeepSeek-R1 mannequin with 671 billion parameters by utilizing it as a trainer mannequin.
After storing these publicly accessible fashions in an Amazon Easy Storage Service (Amazon S3) bucket or an Amazon SageMaker Mannequin Registry, go to Imported fashions underneath Basis fashions within the Amazon Bedrock console and import and deploy them in a completely managed and serverless surroundings by way of Amazon Bedrock. This serverless strategy eliminates the necessity for infrastructure administration whereas offering enterprise-grade safety and scalability.
Check with this step-by-step information on the way to deploy DeepSeek-R1 fashions utilizing Amazon Bedrock Customized Mannequin Import. To study extra, go to Import a personalized mannequin into Amazon Bedrock.
4. DeepSeek-R1-Distill fashions utilizing AWS Trainium and AWS Inferentia
AWS Deep Studying AMIs (DLAMI) supplies personalized machine photographs that you need to use for deep studying in quite a lot of Amazon EC2 situations, from a small CPU-only occasion to the most recent high-powered multi-GPU situations. You may deploy the DeepSeek-R1-Distill fashions on AWS Trainuim1 or AWS Inferentia2 situations to get the perfect price-performance.
To get began, go to Amazon EC2 console and launch a trn1.32xlarge
EC2 occasion with the Neuron Multi Framework DLAMI known as Deep Studying AMI Neuron (Ubuntu 22.04).
After getting linked to your launched ec2 occasion, set up vLLM, an open-source instrument to serve Giant Language Fashions (LLMs) and obtain the DeepSeek-R1-Distill mannequin from Hugging Face. You may deploy the mannequin utilizing vLLM and invoke the mannequin server.
To study extra, discuss with this step-by-step guide on the way to deploy DeepSeek-R1-Distill Llama fashions on AWS Inferentia and Trainium.
It’s also possible to go to the DeepSeek-R1-Distill-Llama-8B or deepseek-ai/DeepSeek-R1-Distill-Llama-70B mannequin playing cards on Hugging Face. Select Deploy after which Amazon SageMaker. From the AWS Inferentia and Trainium tab, copy the instance code for deploy DeepSeek-R1-Distill Llama fashions.
For the reason that launch of DeepSeek-R1, numerous guides of its deployment for Amazon EC2 and Amazon Elastic Kubernetes Service (Amazon EKS) have been posted. Right here is a few further materials so that you can take a look at:
Issues to know
Listed here are a number of essential issues to know.
- Pricing – For publicly accessible fashions like DeepSeek-R1, you’re charged solely the infrastructure worth primarily based on inference occasion hours you choose for Amazon Bedrock Markeplace, Amazon SageMaker JumpStart, and Amazon EC2. For the Bedrock Customized Mannequin Import, you’re solely charged for mannequin inference, primarily based on the variety of copies of your customized mannequin is energetic, billed in 5-minute home windows. To study extra, take a look at the Amazon Bedrock Pricing, Amazon SageMaker AI Pricing, and Amazon EC2 Pricing pages.
- Knowledge safety – You should utilize enterprise-grade safety features in Amazon Bedrock and Amazon SageMaker that can assist you make your information and functions safe and personal. This implies your information just isn’t shared with mannequin suppliers, and isn’t used to enhance the fashions. This is applicable to all fashions—proprietary and publicly accessible—like DeepSeek-R1 fashions on Amazon Bedrock and Amazon SageMaker. To study extra, go to Amazon Bedrock Safety and Privateness and Safety in Amazon SageMaker AI.
Now accessible
DeepSeek-R1 is mostly accessible right this moment in Amazon Bedrock Market and Amazon SageMaker JumpStart. It’s also possible to use DeepSeek-R1-Distill fashions utilizing Amazon Bedrock Customized Mannequin Import and Amazon EC2 situations with AWS Trainum and Inferentia chips.
Give DeepSeek-R1 fashions a strive right this moment within the Amazon Bedrock console, Amazon SageMaker AI console, and Amazon EC2 console, and ship suggestions to AWS re:Post for Amazon Bedrock and AWS re:Post for SageMaker AI or by way of your regular AWS Help contacts.
— Channy